Dennis D. McDonald (ddmcd@ddmcd.com) consults from Alexandria Virginia. His services include writing & research, proposal development, and project management. Follow him on Google+. He publishes on CTOvision.com and aNewDomain and volunteers with the Alexandria Film Festival. He is also on Linkedin. To subscribe to emailed updates about additions to this web site click here.

Leo Laporte's Response to Social Media Decay

Leo Laporte's Response to Social Media Decay

By Dennis D. McDonald

According to Mike Elgan, tech media mogul Leo Laporte has withdrawn from social media:

Leo announced in a blog post today that he's stopped using Twitter, Instagram, Tumblr and Facebook. (He had previously dumped Facebook and Instagram, and yesterday stopped using Twitter and Tumblr.)

This is how I responded to Mike's announcement on Google+, which is my social media channel of choice:

A lot will depend on whether your goal is to "build an audience" or not. I like Google+ and stopped using FB and Twitter long ago -- the quality and variety here on Google+ is so refreshing and I can easily control being exposed to hate and idiocy, unlike other social media platforms. But then, I'm at a place in my career where "building an audience" is not my focus; I want to publish interesting stuff and in return be exposed to interesting stuff, and the large and small groups I follow here on Google+ are especially refreshing, and most are not directly focused on my consulting but on my hobbies and interests. I still focus a lot on my own blog, too, and I promote my consulting through relevant content and direct email.

As far as Leo is concerned I stopped watching his various shows quite a while ago. It wasn't because I didn't like them, it's because I found his free-ranging video style to be inefficient in transmitting information. I like the guy but sometimes his meandering style just frustrated me too much. I'll take a well edited 3 paragraph news story any day over a ten minute video chit chat.

FWIW, I think what Leo has experienced the reality of what I call "social media decay." Once upon a time I was a major proponent of social media as a mechanism for relationship building but was naive about how it came to be misused by marketers, haters, and Trumpists. See : http://www.ddmcd.com/?category=Social+Media+Decay

Copyright (c) 2018 by Dennis D. McDonald

 

 

 

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